Sarah Beth Rosa
I’m a Social Media Specialist with a background in Graphic Design. From Ad-world to PR-world to Social Media Consulting.
My elevator pitch:
Social Media Strategist influenced by societal trends and a background in graphic design. Skills include: content creation, CMS, SEO, analytics, HTML, photography and graphic design; also an experienced blogger. I excel in creating a cohesive experience through social media, graphic design and marketing.
Currently, I design and implement strategic social media programs created to meet a range of business goals from visibility, awareness and engagement to increasing sales and decreasing company costs. My approach utilizes a blend of creative content, messaging plans, graphic design, specialized ad campaigns, demographic research, tracking and measuring analytics and optimizing SEO on the social networks.
At Blaze PR, I managed the social media program – strategy, plans, integration, implementation, counsel, and management. Blaze PR is a nationally recognized PR/communications firm that represents leading brands in luxury travel, hospitality, and lifestyle industries. Clients include 7-Eleven, Original Tommy’s, SnöBar, Ivan Kane’s Royal Jelly Burlesque Nightclub, AmaWaterways, The Living Christmas Company, Dripp and the Marina del Rey Convention & Visitors Bureau.
Prior to joining Blaze, I worked at Universal McCann. I implemented the production and distribution of Sony Pictures newspaper ads. In facilitating optimal results, I attended press checks at the Los Angeles Times on a regular basis.
I’m an active Board member of Social Media Club Los Angeles. I assist in online promotions, event planning and creative messaging across the various social networks.
Social media strategy, online ad campaigns, analytics, implementing, monitoring, engagement, customer relations, audience-building, mentoring, teaching, graphic design.
My current addictions:
Social Media discussion forums and juicing.
View my resumé here.